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Ashe is a carry champion who deals massive damage, but is very fragile and need support.
+crit. chance very high thanks her passive ability
This build transforms Ashe in a Berserker who deals massive damage in a very short time.
1.First, Boots of speed and some pots is good for Ashe and helps her to do first Blood.
2.Then, the Bloodthrister gives Ashe more damage and lifesteal.
3.Transform her boots of speed in boots of shiftness for more speed.
4.Buy Malady and Zeal for attack speed.
5.Buy Banshee`s Veil for health, mana and protection.
6.In the end, buy Malady to improve attack speed.
I choose Heal and Clarity to keep Ashe alive(special for beginners) but if you know how to defend you, you can choose Ghost for speed and Ignite. Exaust is not very necessary because you already have slow.
Choose runes who improve Ashe`s weaknesses and her damage,attack speed,armor penetration(m/g/s of desolation), cooldown reduction(m/g/s of focus) and crit. strike(marks/gliphs/seals of furor).
Ashe`s weaknesses are:
-low regenerations(especial mana)(gliphs of clarity)
-low armor(seal of resillence)
Put points in offense to increase her damage. Last points put in utility(for make level faster and helps your team) or defense(to be more defensive).
Early in the game
Stay defensive! Don`t try to gang because you`re fragile. Attack from distance and don`t waste Volley on minions. Remember to dezactivate the Frost Shot after you slowed a champion.
Make level! Go to mid lane(Summoner`s Rift)/up lane(Twisted Treeline) alone to make level, but stay defensive.
After in the game
Help your team! Use the ultimate or your slow abilities to stun or slow the fleeing enemies.
Attack the enemies. With your later stats, you become a nightmare for your enemies! Remember to stay defensive!(:D)
1.Stay defensive until you reach a high level.
2.Use ECA (Enchanted Cristal Arrow) and Volley to keep your enemy far to you when you run.
3.Attack from distance.
4.I choose to put points in Hawkshot at high level because is not very necessary in normal games, but if situation demands switch at level 2,5,7 or 10 Frost shot with hawkshot if enemies plays stealthy.
5.Don`t waste ECA ability! It costs 150 Mana. Don`t use it on champions with high HP regeneration(like Dr.Mundo,Irelia,Warwick,Xin Zhao,etc...) or much HP(Cho`Gath,Vladimir) in 1 vs 1 battles.
6.If Master Yi attacks you and he use his ultimate, you have 2 possibilities:
-use your ultimate to escape,but if you don`t have enough speed you died. Don`t waste the time to use Volley or Frost Shot because he can`t be slowed is he has ultimate active;
-attack him, but if you don`t have an assister, you died.