The carry way is not easy, you need to be patient and to farm a lot, avoiding gangs.
In this guide I'll try to explain how I play most of the ranged atk damage champions, in particular Ashe.

The runes that I take when I have to play a carry are:
- red 9x armor penetration
- yellow 9x flat armor
- blue 9x flat magic resistance
- quintessence gold per second

I use that kind of quintessence cause those make me enter early in game, with the mastery point in utility's gold per 10 sec and Ashe's "E" skill passive at about 20 minutes I'm usually at about half build.

A carry well played often means victory for his team. So who plays a carry has to play as good as he can, perfectly.
In lane with Ashe if you want to do enormous damages in mid/late game, you have to be concentrate on last-hitting. Your gold runes, mastery and "E" skill passive makes you able to get a very nice equip since early game. I usually stay in lane until I got about 800 gold, then if is it possible (your tower is safe) I go back shop.


I buy boots of speed and vampiric scepter then i keep farming until about 2k gold (or more if it's going well with my opponent). At about 20 - 23 minutes I always have the following items:
- doran's blade
- vampiryc scepter
- zeal
- infinity edge
It's from now that I say that my game begins ^^


Never forget to scout opponent jungle. If enemy team has a jungler, don't forget that you are upgrading "E" skill, so use that as often you can to keep under control theyr buffs.

In mid and late game, you will do the difference.

NEVER LOOSE YOUR TIME

After infinity edge, your farming will be easier and you'll keep doing money very fast. As soon as you can complete phantom dancer, then start to build a bloodthirster. Life steal is your only defense against damage, that's why I take two bloodthirster and two phantom dancer.
Crit and life steal makes you harder than iron, if you keep attack. In fight, hitting minions with your life steal will save your life.
At about 36/40 minutes you should finish your build. Noone can stop you now, enjoy your carry!